Sunday February 12, 2012 
2pm @ Open Space, 2720 Sisson Street, Baltimore, MD 21211

Uri Hasson 

”Neurocinematics: Where Neuroscience Meets Filmmaking” in Collaboration with Spiral Cinema

Uri Hasson is known for his study of the correlation between eye movements and brain activity. Recently his work with film has been motivated by the need to understand the ways in which audiences’ brian patterns function. He has found that certain films will produce nearly the exact same patterns in each of the audiences’ thoughts.

Using a machine known as the fMRI, Uri Hasson has his subjects lie in tubes and watch movies, while their eyes are tracked to see which part of the movie they’re watching. Then he determines people’s visual responses to a) random footage, b) artworks (video art), c) documentaries, d) commercial films, e) Hollywood blockbusters and f) propaganda to see how film makers totally control people’s visions. 




Free event

hasson.org